Improving Content Creation with 90min’s Desktop Article Editor

b2c, ugc, ux/ui, research

The 90min Article Editor project involved designing a robust desktop platform for creating and managing rich content. The editor features customizable templates and supports various article types, including post-match reports, slideshows, weekly predictions, and timeline stories. A key innovation was the inclusion of a text length indicator to guide writers in optimizing content.

I managed the entire design process, from creating detailed wireframes to crafting an intuitive UX/UI that streamlines content creation. The platform allows seamless integration with image banks, video producers, and social media feeds, enabling writers to search and insert multimedia elements with ease.
Explore the full case study to see how this design improves editorial workflows and enhances the content creation experience.

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